In this article, we will specifically look at the Black Dog price in UP 1 litre bottle. Black Dog is one of the most popular liquor brand in India. This premium blended Scotch whisky was introduced in the Indian market in the 1990s and has since gained a strong foothold across the country.
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About Black Dog Whisky
Black Dog Whisky traces its origins to a brand founded in 1893 by James MacKinlay & Co in Scotland. The company was bought over by United Spirits Limited (USL) in the 1970s and re-launched in the Indian market as Black Dog.
Over the years, Black Dog has established itself as a premium whisky brand in India. It is blended and bottled in Scotland using the finest malt and grain Scotch whiskies. The whiskies are aged for a minimum of 8 years in oak casks before blending. This lends the blend a smooth, rich taste with hints of smokiness and fruitiness.
Black Dog whisky comes in five main variants:
- Black Dog Black Reserve
- Black Dog Gold Reserve
- Black Dog Reserve
- Black Dog Quintessence
- Black Dog Centenary
These variants differ based on the amount of aging of the blend. The Black Reserve is aged for 8 years while the Gold Reserve is aged for 12 years. The Reserve variant is aged for 18 years, Quintessence for 21 years and Centenary for 25 years.
Black Dog Price in UP 1 Litre Bottle
Let us now look at the 1 litre Black Dog price in Uttar Pradesh:
- Black Dog Black Reserve (1 litre) – Rs. 2,800
- Black Dog Gold Reserve (1 litre) – Rs. 4,000
- Black Dog Reserve (1 litre) – Rs. 7,500
- Black Dog Quintessence (1 litre) – Rs. 12,000
- Black Dog Centenary (1 litre) – Rs. 50,000
The above prices are maximum retail prices (MRP) in UP. Actual retail prices may vary depending on location and retailer margins. Among these, the Black Reserve variant is the most popular selling 1 litre bottle.
Factors Affecting Black Dog Price in UP
The price of Black Dog whisky in Uttar Pradesh depends on several factors:
1. Taxes: Taxes levied by the state government like VAT, excise duty etc significantly impact the retail price. An increase in taxes directly leads to a higher price.
2. Import charges: Since Black Dog is imported from Scotland, import duties and transportation costs also affect the pricing. Changes in import policies and currency exchange rates can increase/decrease the landed cost.
3. Brand pricing strategy: USL periodically reviews the brand’s pricing strategy depending on sales performance, competition, marketing strategy and other factors. An upward brand pricing revision leads to higher MRP.
4. Location: Prices are usually a bit higher in smaller towns compared to bigger metro cities. Transportation costs are higher leading to inflated retail prices.
5. Retailer margins: Retailers also add their own profit margins on top of the MRP which can vary. Higher retailer margins mean higher shop prices.
6. Seasons and festivities: Prices tend to go up during peak seasons and festive months due to higher demand. There are also periodic special offers during non-peak seasons.
How to Buy Black Dog at Lowest Price in UP?
Here are some tips to buy Black Dog at the lowest possible price in Uttar Pradesh:
- Compare prices across different retail shops and supermarkets. Online price comparison sites can also help find the best deals.
- Buy during special discounts, offers and sales especially during off-season months. Festive season prices are usually higher.
- Buying in bulk quantity usually gets additional quantity discounts from retailers. Check for bulk purchase schemes.
- Buying from duty-free shops at airports when travelling internationally is cheaper as they are exempt from local taxes.
- Online shopping on sites like Winekart offers periodic discounts, cashbacks and attractive deals. Registering for their loyalty program also helps get the lowest price.
- Joining retailer membership programs can give access to exclusive deals and member-only prices.
Price of Other Black Dog Variants in UP
Here are the prices of other popular Black Dog variant sizes in Uttar Pradesh:
| Black Dog Variant | 180 ml | 375 ml | 750 ml |
|---|---|---|---|
| Black Reserve | Rs. 550 | Rs. 950 | Rs. 1,650 |
| Gold Reserve | Rs. 700 | Rs. 1,250 | Rs. 2,100 |
| Reserve | Rs. 1,100 | Rs. 1,900 | Rs. 3,450 |
| Quintessence | Rs. 1,800 | Rs. 3,200 | Rs. 5,800 |
The 180ml packs are meant for single serve while 375ml and 750ml packs are shared consumption sizes. The above prices are indicative MRPs in UP and actual retail rates may vary.
The Popularity of Black Dog in UP
Black Dog enjoys immense popularity across India and Uttar Pradesh is one of its biggest markets. Some reasons for its popularity in UP are:
- Strong brand recognition and appeal as a premium imported whisky.
- Positioned as an aspirational lifestyle drink for upper middle class and above.
- Smooth and easy drinking taste profile appealing to Indian palate.
- Strong marketing and influencer promotion over the years.
- Cocktail-friendly versatility for social drinking.
- Wider availability across most alcohol shops relative to other imported whisky brands.
- Suitable for both casual everyday drinking and gifting purposes.
Conclusion
In this article, we have provided a comprehensive overview of Black Dog price in UP 1 litre bottle which sells at Rs. 2,800. The prices vary across variants based on aging and ultra-premium expressions like Centenary are significantly pricier.
Despite being an imported Scotch whisky, Black Dog is competitively priced in the premium segment which has aided its popularity in UP. Choosing the right retailer and buying during discounts helps get the best deals. Black Dog continues to remain the preferred blended Scotch for whisky lovers across Uttar Pradesh.
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